Yes, you can definitely make your own mark - scribe it, white ink, paint or I think you can buy some actual stick on / tape type degree numbers. It is totally up to you as to where you would like your "0" and pointer within 360°
I would first find TDC and/or line up the "0" with the pointer where it is supposed to be (just so you know you are truly at TDC and "0")
Then, you can mark the balancer at any location that works for you and where your pointer placement will be visible. Probably best to install your pointer in its fixed location first, then line things up and mark your balancer last.
TDC will be TDC no matter where the "0" and pointer end up being... driver side, passenger side, bottom, top, its totally up to you and where you want it if you are going to make your own set of numbers and determine your pointer location.
DJs74