Most likely if you drive the bronco a lot it will last a long time. Just not as long as they did in the old days. If your bronco sits a lot it wont last long. I was going thur the cheap pumps every 6 months on my 71 as it would sit a lot I think I even had one Napa pump that didn't last long either. But now I drive it more regularly and its been fine for a few years. I run a electric pump on my 73 ie the carter p4070 the first one was about 25 years old and still pumping when I swapped it for another just because the pump was 25 years old. So the carter electric is my go to. But I decided to stay stock on my 71 since it is mostly stock as it is. But I do have a electric pump I carry for it just in case.