What I hear a lot also is 'I would go with vendor X more often if the shipping didn't cost so much to ship from them to me'. This is a common refrain. But honestly, how often do you buy something that weighs so much that the price to ship it is the deciding factor? Once a year for a roll cage, and a year later for a suspension kit?
Some have said they wait until there's a sale to make heavy purchases. Like today, black friday, many vendors - for example duff - is doing free shipping on some of their heaviest items. That probably doesn't motivate someone who lives 10 minutes away from their shop to buy something, but the customer who is 1,000 miles away may jump on it. I noticed TBP is doing many black friday deals, but lowered their actual prices by hundreds on several items, but shipping remains the same. Two sides to the same coin.
Some have said they wait until there's a sale to make heavy purchases. Like today, black friday, many vendors - for example duff - is doing free shipping on some of their heaviest items. That probably doesn't motivate someone who lives 10 minutes away from their shop to buy something, but the customer who is 1,000 miles away may jump on it. I noticed TBP is doing many black friday deals, but lowered their actual prices by hundreds on several items, but shipping remains the same. Two sides to the same coin.