To your "are they better" question, the answer is "yes and no" in my mind.
Nothing wrong with going with the Chevy parts, and they do in fact have larger pistons for potentially more clamping force. All else being equal that is...
I personally prefer the "sliding bar" design of the Ford-based calipers over the "sliding pin" design of the GM-based (both designed by Bendix probably) calipers. But saying that does not make millions of people wrong.
Lots of members here have stated they prefer the (arguably more common) sliding-pin type used in the conversion kits. So lots of precedent for giving that design good marks too.
The smaller piston of the Ford was used on full size half-ton pickups too, so is not necessarily a detriment to power. And if size matters you can always substitute the larger piston versions found in the big passenger cars of the day. We call them "T-Bird calipers" because that's one of the applications we use to source them.
But no arguing the larger piston of the conversion kits does not provide more clamping power, and was also used on full-size trucks of the era. You just have to make sure you have sufficient fluid flow capacity from the master cylinder to take full advantage.
You may know this, but I'll say it here anyway. A larger piston caliper clamps harder for a given pressure coming from the master, but uses more fluid to do it. Thereby usually making for longer travel at the pedal. A smaller piston might have less force, but gives a solid feel to the pedal.
A smaller master cylinder piston size takes less leg effort to give pressure to the caliper and gives a firm pedal. A larger master cylinder piston moves more fluid, gives a firmer pedal, but takes more leg effort to do it.
So it's all a balance. At some point the size of the caliper requires a larger piston in the master, which "might" require more leg muscle to provide the same braking force. Hence the popular edition of a power booster to the mix. And at some point (usually based on tire size), a vacuum booster is just not enough so we upgrade to hydro-boost taking power from the power steering pump.
It's all part of a "system" and has to work well together to keep the individual driver happy. But as far as one caliper being "better" than the other... Depending on the rest of the system, they're both very good upgrades over stock drums.
Probably still the best, or at least in the top three improvements you can make to a stock '66 to '75 Bronco.
Oh, and not to forget pad material as part of that system! This can make a huge difference in felt quality of braking.
I think many members can attest to how that effects braking feel.
Paul