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New bronco at local dealership

74bronk

Contributor
Full Member
Joined
Sep 1, 2004
Messages
356
My boss told me a story that he visited a local Ford dealer this past weekend and they had the new bronco in the show room (non-sport) big tires 2.7 eco boost etc…it had a sticker price on one side it said $63k …..on the other side it had basically a blank sticker but only said market add on price of $40k due to demand so basically $104k for this thing……… I think people have lost all common sense and and logic if they pay that price! Wow! It’s crazy times we live in!
 

RM70

Contributor
Full Member
Joined
Oct 10, 2020
Messages
235
Probably a first edition, they have been listed for $100k+ often.
 
Last edited:

ransil

Bronco Guru
Joined
Sep 6, 2003
Messages
8,122
Probably a first edition, they have been listed for $!00k+ often.

autotrader search turn up a lot of first additions for sale at dealers, either they ordered them all or lots of bait and switch on price when they arrived.
 

WheelHorse

Bronco Guru
Joined
Nov 22, 2004
Messages
2,491
A lot of my local non-Ford dealerships are also trying to sell them at 100K. Not sure if they are straw purchasing or offering current owners stupid money to get into say a Subaru or Kia, but there's no way I'd pay 100K on a highly-depreciating vehicle.
 

BluebroncoNC

Bronco Guru
Joined
Jul 30, 2007
Messages
1,717
Loc.
Asheville, NC
Local dealer had a used Bronco I looked at. 2k miles on it. Sticker was $63k they wanted and got $88k for it. Guy flew up from the coast and purchased it, drove it home. Was white with a soft top.
 

sprdv1

Contributor
REBEL
Joined
Mar 8, 2007
Messages
81,756
My boss told me a story that he visited a local Ford dealer this past weekend and they had the new bronco in the show room (non-sport) big tires 2.7 eco boost etc…it had a sticker price on one side it said $63k …..on the other side it had basically a blank sticker but only said market add on price of $40k due to demand so basically $104k for this thing……… I think people have lost all common sense and and logic if they pay that price! Wow! It’s crazy times we live in!

Yes they've all lost their minds
 

BRONCOchild2.0

Jr. Member
Joined
Dec 16, 2021
Messages
112
Loc.
SoCal
1st editions are just sitting in lots. At our local Hyundia...yes...Hyudia dealership...on their used/preowned lot, they have a 1st edition for $97,000. It's been sitting there for a month. I'll still wait for a base model and make my own mods as I see fit.
 
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