When I think of Ford, I think of my long family history of owning Fords. I think of my Grandpa being one of the most mechanically inclined people I've ever met and him working at Ford, owning Fords, and recommending Fords. I think of all of the Ford cars that I love, past and present. Cars like the game-changing Mustang, Maverick (one of my personal favorites - I currently have 2), the legendary F-series trucks, Pantera, Cobra, GT-40, F-150 Raptor, and even the Festiva (not sure why I like them).
I also admire the founder of Ford, the legendary Henry Ford himself. I admire the concept of assembly lines being used to manufacture vehicles. I admire the fact that they were the only US vehicle manufacturer not to be bailed out and ended up thriving. My wife is pregnant and guess what we're considering for a name if it's a boy....Ford.