high end broncos

[bobtail]

what makes a 100,000 dollar bronco so expensive?

 

[DirtDonk]

Labor and demand.

Paul

 

[Howard2x4x4]

I can almost see it when talking about restomods like the Duck or Ben Ferrari's sweet ride. All the modern conveniences and plenty of machismo as well. Did you see the pic of the Duck lifting the front wheels at the Bronco Takeover? New SUVs can run $80K and they sure can't do that! That's not to say that all $100K Broncs are worth it, but I'd rather have the Duck or Ben's buggy or last years Velocity SEMA build than a new $100K mall/country club queen. And then consider the value in five years. 'Course, easy for me to say 'cause I'm only $99K short of having $100K...….

 

[DirtDonk]

Parts anyone can buy, but if you pay someone to put them on, pay for their time even to buy the parts for you, shop labor for any custom work plus parts and odd materials and such, plus a little extra for high demand, and things add up quick!

People all over the country have been paying $100k plus prices for their custom Jeeps and hot rods and customs and whatevers, for decades. Nothing new.
Just newer to the Bronco world.

Paul

 

[rmk57]

There only $100,000 when you drive off the lot they then turn into $50,000-$60,000 Broncos soon after.;D

 

[Broncobowsher]

Lots of expensive parts
Lots of attention to detail
Lots of expensive labor.

The wanna be $100K has many expensive parts, installed poorly, with as little labor as possible. Attention to detail is generally reserved for hiding bad stuff that they don't want to fix correctly.

 

[camp9k]

IMO...Its a Bronco!...Put almost 40k in a cj7 and sold it for $4,500...put the same time and money in a Bronco and will get all my money back and don't have to smog in California.

 

[jedblake]

Like most projects done by a contractor half is labor.

 

[KBUCK1]

I can almost see it when talking about restomods like the Duck or Ben Ferrari's sweet ride. All the modern conveniences and plenty of machismo as well. Did you see the pic of the Duck lifting the front wheels at the Bronco Takeover? New SUVs can run $80K and they sure can't do that! That's not to say that all $100K Broncs are worth it, but I'd rather have the Duck or Ben's buggy or last years Velocity SEMA build than a new $100K mall/country club queen. And then consider the value in five years. 'Course, easy for me to say 'cause I'm only $99K short of having $100K...….

I didn't see that video. I also haven't seen The duck in person. Looking forward to seeing it one day. Where can I see the video?

 

[chuck1022]

what makes a 100,000 dollar bronco so expensive?

Half in parts half in labor.

$50,000 in labor= 500 man hours at $100 an hour.

Thats 3 people working working 40 hours a weeks for 4 weeks

 

[fordguy]

Labor and demand.

Paul

the short and long answer ^

 

[Jeff10]

Hey,

Similar to above...

What makes a $100,000 Bronco (or anything, for that matter) is someone willing to pay that amount of money.

To some people that's not a lot. (And to others (like most of us), it's a huge chunk of change that wouldn't be spent on something with 4-wheels. lol)

Happy New Year to everyone!

Jeff

 

[56f100bbw]

If the doors shut like a Lexus and the door gaps are all nice that’s a big plus to a high end bronco

 

[pipeline010]

Similar to above...

What makes a $100,000 Bronco (or anything, for that matter) is someone willing to pay that amount of money.

This was Adam Smiths answer the what creates price over 200 years ago. Usually long winded and technical, this was probably the single most succinct explanation of a phenomenon within A Wealth of Nations.

 

[mbhaddad]

its mainly shipping on parts

 

[sykanr0ng]

Hey,

Similar to above...

What makes a $100,000 Bronco (or anything, for that matter) is someone willing to pay that amount of money.

To some people that's not a lot. (And to others (like most of us), it's a huge chunk of change that wouldn't be spent on something with 4-wheels. lol)

Happy New Year to everyone!

Jeff

Conspicuous consumption, it didn't go out with the yuppies.

 

[broncobsession]

its mainly shipping on parts

Too funny ;D

 

[englewoodcowboy]

100k for a bronco seems like a lot but in the grand scheme of things, it really isn’t. Most of the expense boils down to labor. Many enthusiasts have some skills to maintain but not the skills to take one down and back up again. Reconditioning parts or replacing costs money. Start with the custom mods and you see the hour meter spin like mad, for example some have mentioned my bronco and BFerraris bronco. They are sisters of sorts as he and I collaborated on a lot of our similar mods. The drop wipers we did, we both worked together designing them and I can tell you we each have no less than 20 hours each just in raw concept and many trials and errors. We helped each other to reduce our physical time for the projects but all things considered there is still 40 hours in research and development, mock up, test and fine tuning just to have a functional prototype then we had to create the final part that is in our Broncos that again took additional time and money. When you get into a restomod and we start turning ideas into reality you can see how the labor spend for a shop gets up there. This is the cost of the build but not necessarily the value of the bronco. It’s no different than the mustang market. Pay to have a mustang restored or restomod and you will spend 100k on a car you can turn around and be lucky to get 40k for. Limited production numbers is the biggest factor that is driving the EB up, well that and the fact people are still discovering the EB for the first time and they learn what we already know of our beloved broncos. Bottom line shops have a payroll to meet and their time has a value, when you take a home built restoration and add up every hour you have in it and just simply multiply that number by the hourly rate you are paid for your daily job you can realize that value of your time and that will open some eyes. A good thorough restoration from a solid body, no rust repair can eat up on average about 500 hours to take apart and put back together. It’s not hard to add another 200 hours to that on fixing rotten metal or worse yet undoing improper repairs to straighten a tub back up. You can see the 50k or more in labor is really not hard to get to when paying someone else to do it.