I do not think that people who are prone to buying Jeeps would hold off on buying one until they see the new Bronco, but that’s just me. I do think you are seeing a lot of the frustration with the Ford crowd in introducing the Bronco in all the “I might buy a Jeep” comments. At this moment, it is the most capable off road shorter wheelbase product offered new period.
I do think the gladiator is kind of ugly personally. If I want a pickup I will buy an F series that fits my needs. If I want to buy an off road capable product, right now it would be a two or four door Jeep.
I’m waiting for the Bronco to see what it is (I do here it is very cool)....but if I don't like it I will be buying a Gladiator. I am in the need for a new truck (I don't tow a ton..just my duck boat, decoys, 4 wheeler, deer..etc..so it will fit my needs for about 95% of what I want it for)...My wife already has a 4 door rubicon and I do like driving it (its a square/box off-road vehicular which I am attracted too)...If I like the new Bronco I will get one...keep my pickup for hauling sh$t around....if not then a Gladiator will be in the driveway.....(I have my hopes up and fingers crossed its the Bronco!!!!!!);D