I believe they were CalChrome...they were the correct depth, price wasn't the cheapest and they were in stock...
We have two tire shops in town...neither use anti-seize and I never have either...till now.
Chev calls for torque for a 9/16" stud on a Chebby hub to 140#. After having 4 stripped studs on my Chev 3/4 ton the first time ever had to swap the wheels and tires...so I had to replace all the studs , I now torque them to 120#.
Agreed that more $$ doesn't always bring higher quality... BUT... I do know that in the parts game more money usually brings higher quaility... always exceptions.
I had to order at least a 1/2 dozen different studs before finding one that would press in, be the correct length, have the correct amount of shoulder, etc... thought the lug nuts would be easy... correct taper, correct length, order and be good for 10 years... nope...