I've seen the demo on the dynamat (or some other brand). It is amazing how little is actually needed to do the job. Just a little bit take the ring out of the metal. A little patch on the bottom of a cymbal mutes it to nothing. But every TV show from last decade shows you slather every possible inch with the stuff. The stuff is heavy as well. Looking at OEM applications, they are very strategic with the placement. When i did my cargo van I would take my knuckle and tap on the panel. Did it resonate and have a ring to it? No, just a thud, don't need any. If it did, add a small patch that roughly fit the area. When I was done with the inside of that van it was quieter than the factory passenger version. I only put in one box, maybe 20 pounds, of the stuff, in a full size cargo van. Dynamat loves selling there stuff, of course they recommend 75-100% coverage. Also don't have to think about it, just cover everything. Zero brainpower required. That is just panel resonance.
Sound paths, actually not too many in a Bronco. In cars it often turns out to be underfloor that channels up through the A and B- pillars. The hole for the seatbelt lets that sound exit right at your ear. The panel is not resonating, dynamat won't fix that.
Thermal can have some overlap with acoustic. but not necessarly. Amazing what a basic headliner will do. No insulation, just a headliner. I have a giant roll of thinsulate insulation. Rock wool is pretty good stuff. Polyiso insulating boards are really amazing. But they all add bulk. And generally don't like to be compressed. Basic cotton jute insulation and carpet is amazing at both sound and thermal.